FED TV | Field Emission Display | Sony OLED TV prototype displayed for Australian retailers

Sony OLED TV prototype displayed for Australian retailers

By Matthew Henry

SYDNEY: For the first time in Australia, Sony is showing off working samples of its OLED flat panel TV at the Sony Experience More trade show, giving retailers a window into the future of the brand’s flat panel TV business.

Sony made a big splash at CES in Las Vegas earlier this year when it demonstrated two working OLED TV samples, and the company has again rolled out the cutting-edge technology to wow Australian retailers at its trade-only event being held in Sydney this week.

Sony is making no secret of its desire to see OLED one day replace LCD as its premium flat screen technology, with the brand’s prototype OLEDs already reaching 27 inches and boasting a contrast ratio of 1,000,000:1.

“We consider OLED as the most powerful technology for future displays, such as TV,” said Sony Australia senior product manager – visual displays, Graham Keogh.

Full story at: Current.com.au

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